Casio Women's BLX100-7 Baby-G Multi-Function Digital White Resin Sport Watch for $57.00

The Casio Story With the launch of its first watch in November 1974, Casio entered the wristwatch market at a time when the watch industry had just discovered digital technology. As a company with cutting-edge electronic technology developed for pocket calculators, Casio entered this field confident that it could develop timepieces that would lead the market.